I've tried so many eyeshadows, and this one definitely bests them for how long they last and how intense the color is. Can I reiterate how freaking good a deal this is? $20 for this quality and quantity of eyeshadow? Steal of a lifetime.
As for the mascara, I am addicted to huge black exaggerated eyelashes, but the one time I tried on false lashes, it just weighed my eyelids down and made my eyes all squinty. Not hot. So I've done my research, kissed a lot of frogs, read a lot of online customer reviews, and my favorite mascaras are L'oreal Lash Architect (sadly, not manufactured anymore so it has to be bought online. Try ebay.) and L'oreal Double Extend- available in most any grocery or drug store.
I highly recommend getting the waterproof version. It's just better. No, I don't know why. It's slightly more expensive than a few other drugstore variety mascaras (like $10 or so if I'm remembering correctly, but I get coupons in the mail for l'oreal all the time) , but you get what you pay for. Remember, you're getting a mascara AND a primer, and the primer really does make all the difference in the world. I just do the primer and then two coats of the actual mascara and I'm all set. It's really not clumpy but I do keep a hi-tech safety pin around when I put mascara on so that I can separate my lashes as needed. It works a lot better than those dumb eyelash combs.
WARNING: Be so so so SO careful if you put a pin anywhere near your eyeball. Always keep the pin pointing straight up and down and never horizontal toward your eye to minimize chances of poking. I've poked my eye a couple times when I wasn't being careful and it's not fun. Luckily it didn't do permanent damage but my eye freaking HURT for like a half hour.
DISCLAIMER: This is not a paid endorsement, I'm just spreading the gospel of cheap but worthwhile makeup for those of us not interested in spending $14 on one eyeshadow.